Google plays a major role in increasing a brand’s credibility and trust among its customers. Some pros of Google reviews are: Transparency Google will eventually increase your exposure in the digital space and help your local business with its SEO.

In fact, 76% of consumers are more likely to share content that is shared by peers than the brand itself.Īll you have to do is list your business on Google and ask your clients to leave a review. Whether you’re an established business or just starting out, Google reviews can help you market your business for free. Source: Unsplash Importance of Google reviews for a business

These reviews will help them decide if they want to give your business a chance or not.

This way, potential customers will Google your products or Google the name of your business to be redirected to your Google reviews. In order to have reviews, you will need your customers to review your product to increase your visibility. The first thing you need to do is create your profile on Google My Business. The reviews include a customer’s personal experience with the company and its products or services. Google reviews are an integrated feature in Google maps that allows customers to publish reviews and ratings of a particular establishment. Let’s get started to understand why your Google review not showing up! What are Google reviews? But what makes Google reviews so important? If a business has mostly negative reviews, you will not waste your time there, and if it has many good ones, you’re definitely paying it a visit.īusinesses - big or small - essentially rely on Google reviews on their Google Business Profile (formerly called Google My Business) to attract more customers and increase their clientele. Similarly, when you want to visit a restaurant, cafe, or a new store that has recently opened in town, you look up its Google reviews to decide whether it's worth a visit or not. This is because a review genuinely shares the customer’s experience and feedback. You trust your peer’s review more than the high-quality, fancy photographs posted by the brand. If a product has a solid rating with mostly positive reviews, you are more likely to purchase the product. What is the first thing that you do before making a purchase? You read its reviews on Amazon or other eCommerce websites.

Google maps reviews